Welcome to Larson Insurance Agency

Larson Insurance Agency Provides Auto/Car Insurance, Home Insurance, and Business/Commercial Insurance to New London, Appleton and All of Northeast Wisconsin

Insurance Quotes From Multiple Companies

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Larson Insurance Agency - New London and Appleton, Wisconsin

Auto/Car Insurance, Home Insurance, and Business/Commercial Insurance for New London, Appleton and All of Northeast Wisconsin

New London, Wisconsin Insurance AgentLarson Insurance Agency is an Independent Insurance Agency serving northeast Wisconsin with offices in New London and Appleton. We offer very competitive rates on a wide range of insurance products from leading insurance carriers like Erie Insurance Group, Progressive, Anthem, WPS, United Health Care and many more.

Whether you are looking for Auto Insurance, Home Insurance, Business Insurance, Life Insurance, Health Insurance or Medicare related insurance products we look forward to helping you find the right coverage and rates for your insurance needs.

Recent News and Updates

A Dozen Easy Ways to Keep Cold Air from Entering Your House

There’s nothing like returning to a warm home when it’s freezing outside. Yet cold air has many sneaky ways to follow you into your home. Fortunately, there are some easy ways to keep yours toasty all winter long. These 12 tips will help you keep cold air from entering your house.   Secure the sash locks along all the windows in your house to clamp... Read Article

Incredible Photos from Winter Warriors, Plus Tips on How to Handle the Snowy Weather

Winter can be tough on you, and your home and your car. No one knows that better than the hearty residents of Erie, Pennsylvania, do. It’s not unusual for the city in northwestern Pennsylvania, which hugs the shores of Lake Erie and is home to Erie Insurance, to get socked with snow, but the recent blitz was memorable and a record breaker. You may have... Read Article

Map vs. App: See How Generations Navigate Driving Habits

The survey says...no matter what your age, generations can agree driving is the way to get from point A to point B. The way we’re getting there and what we’re doing while we drive is what differs among generations. Here’s who we surveyed*: Gen Z: Ages 14-17 Millennials: Ages 18-34 Gen X:  Ages 35-50 Baby Boomers: Ages 51-69   Getting behind the wheel While there... Read Article